📈 Global User Growth & Engagement
🌐 Platform Evolution & Market Share
📱 Content Format Evolution
💰 The Monetization Engine
🔮 Future Trends & Technologies
🎯 Key Insights
5.41B
Global Users (2025)
63% of world population
$1.66T
Social Commerce Market
31% CAGR projected
$250B
Creator Economy Value
Doubling by 2027
141 min
Daily Time Spent
Global average